Must bravery or stupidity underwrite every bold life decision?

When I shared my intention to move across the country, the questions began coming as if on a conveyor belt. Predictable and uniform. Are you keeping your job? Do you have an apartment yet? Why?

I imagined myself as a mysterious figure giving a press conference. With a twinge of vocal fry and a twirl of black, drapey clothing, I announce that I will take no further questions at this time, thank you. But it’s not really considered polite to tell friends and coworkers that you are taking no further questions. My life is not a press conference. …


Mask Envy

Laureano Faedi is sewing his way through his enormous collection of textiles

A person wearing a button-up shirt, round glasses, a wide-brimmed straw hat, and a face mask with a diamond pattern.
A person wearing a button-up shirt, round glasses, a wide-brimmed straw hat, and a face mask with a diamond pattern.

This story is part of our series Mask Envy, where we showcase San Franciscans’ creativity and take a look at some of the coolest masks spotted around the city. Have a look you want to submit? Email us.

There’s a little something for everyone at Paloma, a goods and apparel store in Hayes Valley. It’s partly Americana, part worldly, part vintage, and part handcrafted. While the brick-and-mortar store is currently closed, owner Laureano Faedi has stayed busy fabricating masks. We chatted with Faedi about his business, his masks, and his hopes for 2021.


Mask Envy

Not only beautiful and comfortable, these masks are also ethical, sustainable, and inclusive

4 shimmery cloth facemasks. Three are solid-colored neutrals and one has sequined blue, purple, and gray stripes.
4 shimmery cloth facemasks. Three are solid-colored neutrals and one has sequined blue, purple, and gray stripes.

This story is part of our series “Mask Envy,” where we showcase San Franciscans’ creativity and take a look at some of the coolest masks spotted around the city. Have a look you want to submit? Email us.

Remember back in March when people were cutting up old T-shirts to fashion makeshift masks? We’ve come a long way. These days there are masks for every type of person, from bold and flamboyant to understated, sophisticated, crafty, or tailored.


The Bold Italic’s 2020 Awards

MasksByMisty offers a huge selection of masks from a variety of prints

A person wearing a face mask made of cloth with a waterfowl motif.
A person wearing a face mask made of cloth with a waterfowl motif.

This article is part of The Bold Italic’s 2020 Awards, which celebrate the Bay Area’s small businesses and local residents who have hustled and shown creativity throughout 2020. See all of the award winners here.

Back in the spring, huge fashion brands weren’t the only ones pivoting to mask production. Many local Bay Areans also got in the game. We at the Bold Italic even launched the series Mask Envy to highlight all the creative masks we’ve seen made locally.

As for our 2020 awards, the winner of the Best Local Mask Maker is Misty Newland of MasksByMisty. Since the…


The Bold Italic’s 2020 Awards

The folks at Blüm are as much about lifestyle and entertainment as they are about high-quality products

A person with a purple hoodie and sports sunglasses smoking a joint outside the Blüm storefront. #BlumProudly
A person with a purple hoodie and sports sunglasses smoking a joint outside the Blüm storefront. #BlumProudly

This article is part of The Bold Italic’s 2020 Awards, which celebrate the Bay Area’s small businesses and local residents who have hustled and shown creativity throughout 2020. See all the award winners here.

There are your typical dispensaries that sell flower, pre-rolls, maybe some edibles — and then there’s Blüm. Scrolling through Blüm’s Instagram is a bit less like browsing a retail store and a bit more like peeking into a cool-kid world of stylish influencer shots and mouth-watering munchie pics.

Located on the outskirts of downtown Oakland not far from the Fox Theater, Blüm has been a memorable…


The Bold Italic’s 2020 Awards

The Apothecarium managed to expand its offerings and locations despite a rocky year

A spacious dispensary. A budtender helps a customer at the counter. 2 people talk on a couch. 1 person’s walking in.
A spacious dispensary. A budtender helps a customer at the counter. 2 people talk on a couch. 1 person’s walking in.

This article is part of The Bold Italic’s 2020 Awards, which celebrate the Bay Area’s small businesses and local residents who have hustled and shown creativity throughout 2020. See all the award winners here.

The experience of buying weed has certainly come a long way, and The Apothecarium stands at the vanguard. Founded in San Francisco by a group of cousins and friends back in 2011, the dispensary has since expanded to include locations in the East Bay, Capitola, and Las Vegas and even has a presence on the East Coast in Pennsylvania and New Jersey.

The Apothecarium makes the…


Mask Envy

From video games to sparkles to artistic collabs, these masks make bold accessories

A person wearing a jeweled face mask posing in a sleeveless dark-purple dress in front of a rainbow mural of Laverne Cox.
A person wearing a jeweled face mask posing in a sleeveless dark-purple dress in front of a rainbow mural of Laverne Cox.

This story is part of our series Mask Envy, where we showcase San Franciscans’ creativity and take a look at some of the coolest masks spotted around the city. Have a look you want to submit? Email info@thebolditalic.com.

He’s a journalist. An author. A clothing designer. An events producer. A bejeweled disco-dancing trendsetter. Is there anything San Franciscan Saul Sugarman can’t do?

Unable to do some of his favorite activities — both throwing and attending events across the city — during the pandemic, Sugarman has been occupying himself with other creative pursuits, including pumping out fabulous mask after fabulous mask…


Mask Envy

Daftboy designer Timothy Cochran created this fabulous piece

Man wearing LED light-up face mask at night.
Man wearing LED light-up face mask at night.

This story is part of our new series “Mask Envy,” where we showcase San Franciscans’ creativity and take a look at some of the coolest masks spotted around the city. Have a look you want to submit? Email info@thebolditalic.com.

There’s a lot you can do to make a mask stand out — patterns, paint, embellishments — but to make a true standout among the strongest standouts, you gotta make it shine.

That’s what Timothy Cochran, founder and designer of Bay Area-based company Daftboy, decided to do with this fiber-optic mask. The fiber-optic fabric and battery are fully contained within the…


The Bay Snapshot

Not all that spooky, really

3 lawn decoration headstones: Kellyanne Conwoman, William Barr, Rudi Guiliani.
3 lawn decoration headstones: Kellyanne Conwoman, William Barr, Rudi Guiliani.

The Bay Snapshot is a new TBI series that showcases the current mood of the Bay Area in one picture. If you have a picture or tip for a future post in the series, email us or DM us on Twitter or Instagram.

A rising second wave of Covid-19. Rushing a Supreme Court nominee through at the 11th hour. Voter suppression. Zoom dicks. There’s a lot of scary stuff in the news lately, and I’m tempted to wrap up in blankets and mainline anxiety relievers.

It is Halloween, though, and while my tolerance for spookiness this season is pretty low…


SF Throwbacks

It was like a spaceship had landed in SoMA full of the latest cutting-edge technology

View of the Metreon building taken from the street.
View of the Metreon building taken from the street.

This article is part of SF Throwbacks, a feature series that tells the stories behind historic photos of San Francisco in order to learn more about our city’s past.

The Sony Metreon opened in San Francisco the week of my sixth birthday. It was 1999, at the height of the dot-com bubble, and Sony’s new attraction in downtown SF felt like an entirely new kind of destination. Even though people were tempted to call it one, it was decidedly “not a mall,” as one Metreon staffer told SF Gate. It was an “urban entertainment destination.”

If you moved to the…

Sophia Smith

writer and editor // Ⓥ // Heavy weights, heavy music, words of all size

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